celebrities

Now at Starbucks: McCartney and Coffee

Posted Wednesday 6, June 2007 by: JJG

Over the last forty years the legendary ‘Sergeant Pepper’s Lonely Heart Club Band’ album has earned its ranking as the sixth biggest selling album of all time – with an incredible 27 weeks as No.1 in the charts. This week, in one day alone, an estimated 6 million people at more than 10,000 Starbucks in [...]

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Brand Beckham gives Brand McClaren a new lease of credibility

Posted Tuesday 29, May 2007 by: JJG

McClaren’s re-appointment of Beckham to the England squad is a win-win situation. With semi-retirement on the horizon and a lucrative deal with Los Angeles Galaxy, it makes sound commercial sense for Beckham to take his bow-out as a professional still in his prime, playing for the England team, whilst getting the opportunity to dance his [...]

Posted in celebrities, Sports | 6 Comments »>

Kylie makes a splash with H&M

Posted Saturday 21, April 2007 by: JJG

Pop icon, Kylie Minogue has joined the likes of Madonna and Stella McCartney in reinventing herself as a high street fashion designer. The 39 year old popstar has linked up with Swedish retailer H&M to launch a swimwear range which will go on sale worldwide from May. Brand expert Jonathan Gabay discusses this growing trend.Decked [...]

Posted in celebrities, Fashion | 7 Comments »>

Goody: the brand underdog

Posted Monday 29, January 2007 by: JJG

Jade Goody’s scandalous behaviour on Celebrity Big Brother made her one of the most notorious celebrity names anywhere. (It didnt really do much good for her pals Jo O’Meara and Danielle Lloyd- Danielle reportidly suffered a loss of brand related earnings totalling an estimated £1,325,000). Many brands such as Cura-Heat IBS, took advantage of Channel [...]

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