Retail

Get the Winehouse London look – ‘coz your worth it – init

Posted Thursday 28, February 2008 by: JJG

Now you too can have that scomber scombrus look, complete with thick black bags under your eyes; without the inconvenience of being beaten up or taking expensive drugs. Pop diva, Amy Winehouse is planning her own range of clothes and makeup. Included will be useful can of hairspray  (not to be sniffed at) perfume and [...]

Posted in Branding, cosmetics, Fashion, Misc | No Comments »>

Bridging the child labour fashion credibility gap

Posted Sunday 28, October 2007 by: JJG

  Contrary to strict company policy, Gap has discovered that children as young as ten have been forced as virtually slaves to produce the global fashion retailer’s much sought after clothes. An undercover investigation conducted by The Observer newspaper revealed that children in the Shahpur Jat area of New Delhi had been sold for as [...]

Posted in Branding, Fashion, Retail | 2 Comments »>

Kylie makes a splash with H&M

Posted Saturday 21, April 2007 by: JJG

Pop icon, Kylie Minogue has joined the likes of Madonna and Stella McCartney in reinventing herself as a high street fashion designer. The 39 year old popstar has linked up with Swedish retailer H&M to launch a swimwear range which will go on sale worldwide from May. Brand expert Jonathan Gabay discusses this growing trend.Decked [...]

Posted in celebrities, Fashion | 7 Comments »>

Put a little extra brand confidence in your tank and trolley

Posted Wednesday 7, March 2007 by: JJG

This week Tesco published full-page national press advertisements apologising for damages caused by petrol from its pumps contaminated with silicon traced from a batch of unleaded fuel from a storage facility used by one of its suppliers in Essex. This is a brave brand move. What is particularly bold is that Tesco promised to pay [...]

Posted in Branding, Energy, Retail | 3 Comments »>

The brand egg – Can Bernard Matthews save its reputation?

Posted Thursday 8, February 2007 by: JJG

Given the right guidance, Norfolk turkey producer Bernard Matthews – currently ranked as the UK’s 12th biggest food brand, with 2006 sales being worth between 300 -305 million pounds, (Source: TNS World Panel w/e/ April 2006) can save and enhance their brand reputation in the competitive poultry market. (The latest published figures for frozen poultry [...]

Posted in Branding, Food, health, Retail | 2 Comments »>